MARKETING CAN BE DONE WITH A SMALL TEAM
Customer consultation is the heart of any successful business
Do you ever think that what your customers want from your organization? Do you think your customers relay on your products? When was the last time you focused that when a customer has posted any comment about your product or service? Was it a complaint or compliment?
Marketing is beneficial for customer education. In order to buy into a product, your audience needs to have clarity and understanding of what it does and how it works. Nowadays, marketing is a less expensive task than ever before. With the help of Social media platforms reaching out to consumers is now a much more finances-friendly task. Modern consumers value good experiences overpricing, so make sure the organization makes most of the efforts in making the customer experience a memorable one.
Marketing is ultimately what steer sales
One needs to have good products, but if people don’t know about your offerings and products then how can you generate sales? Marketing helps sales and sales help the business growth– what more could you ask for?
During the startup phase, the options are scanty since you’re mostly cash-strapped. This limits your options to grow. Following are the tools that can be used for marketing by an emerging startup in minimum cost and minimum manpower:-
1. Hire Skilled Marketing employees
The marketing officials are the key asset of the organization. The marketing persons engage its customers and introduce the customers about the products and services, the company is offering. Make sure that, inform your customers what they don’t know. Let it be interesting and worth their time. The growth and life span of the business is positively matched up to the business’s reputation. Hence, it’s fair to say the business reputation determines your brand equity. Marketing can use pictorial, ppt presentations to explain their products. There are hardened competition in the market and one needs to be a constant voice to attract the customers. With the use of Regular discounts offers and other tricks marketing persons can grab more clients on a regular basis.
2. Regular training to the marketing persons
Being updated is the key need of the hour. The marketing persons must be updated and familiar with the recent changes, updation, amendments, and new products available in the marketing so that correct information can be served to the clients.
3. Informative company website
An informative website is a mirror of the organization. Website depicts the services and products of the organization to the world. An informative, attractive website is always appreciated and liked by the viewers. This is also a key tool of attracting customers towards the organization in minimum cost.
4. Educative Videos on social media
Social media is one of the best platforms where one can engage and grab the customers. Many organizations regularly post short videos, informative articles related to the products, services in which the organization is dealing in, to engage their customer base. Organizations can use maximum use of social media for the promotion, videos related with the latest updates, news information so that more customers can be attracted and they can spread the knowledge also.
As we know, a word speaks more than words. So the Informative blogs, articles on hot topics on a regular basis helps to connect the customers with your organization, then the face to face communication. Blogs must be meaning full, relevant and informative so that clients can get information on a regular basis about the new updates and about the new products the organization is dealing in.
6. Regular feedback from clients
The business’s reputation is built when it constructively meets the expectations of its customers. Happy and satisfactory customer is all an organization work for. This gives motivation to the employees to work more efficiently. The after-sales services, continuous review, and views about the services of the organization helps the organization to grow. When customers are happy about the products or services, they become brand ambassadors without your knowledge. They will spread the word and the sales will definitely start to increase. Don’t focus on gaining new customers before conveying the need to retain the present ones.
7. Mobile Application
Nowadays, a mobile application has become the most convenient tracking tool the organizations are using. By developing a mobile application an organization can provide real-time status so that the work which has been allotted to the organization can be tracked and the status of the work can be seen at any time anywhere.
8. Build trust
The organization must ensure the business delivers what’s promised at the right time. This makes the customers brand loyal. Loyal customers will have the conviction to buy more products from you. Every relationship needs to be maintained. A fake commitment makes the customer's relationships weak and one bad experience can spoil the whole game.
9. Keep updating the social pages.
Keep a regular check on the social media pages and keep updating them as nowadays the customers are more attracted to social media and the regular updates help in keeping the clients connected.
10. Marketing through Email
Marketing through Email remains one of the most cost-efficient marketing strategies around. As long as you have a good list and a stable but non-invasive stream of outgoing email blasts, you should be able to see a significant return on any time or money you put into it.
11. Attractive Business Cards
Get yourself some stylish business cards, then give them to every person you lay eyes on. Every handshake should come with a business card. The more people who find out about your business, the better even if it’s just a quick glimpse at a business card.
Start-ups are the building blocks of society. And marketing tools are the seeds that help the startup to grow. Smart and efficient marketing tricks will help in growing these building blocks. High budgets are not required for marketing but smart tricks, strategies, and customer satisfaction helps to improve customer relationships.
For further queries please contact us on: Email Id Swati@neusourcestartup.com and Phone Number 9540026175.
The NeuSource Startup Mind is the finest business startup consultant that offers various services of registration like Proprietorship Firm Registration, Partnership Firm Registration, LLP Registration, Company registration, GST Registration, Copyright Registration, ISO Registration Trademark registration and other FSSAI License etc.
To start a new business is easy, but to make it successful is difficult . So For success, choose the best." Be compliant and proactive from the beginning and choose NEUSOURCE as your guidance partner.