ISO Certified Premium Startup Consultancy Company
ISO Certified Premium Startup Consultancy Company
"No matter how great your product or services are, no matter how much money you invest in marketing, if your customers don't trust you and your company, they won't make a purchase. So, who will you sell to?"
Creating an "Aura" or strong brand identity is crucial for the success of your startup. It establishes trust among customers, enhances your credibility, and facilitates reaching your target audience. Additionally, a strong aura helps you stay ahead of your competitors and influences investors and partners. In this blog post, we will explore the importance of building an aura for your startup and discuss key steps to achieve it.
Establishing a unique identity for your business is essential. It instils a sense of pride in customers, employees, and investors, knowing whom they are buying from, working with, or investing in.
When you place the ™ symbol next to your business name or trademark, it signifies its commercial registration. Similarly, displaying the ©? symbol on your catalogue or website indicates that your content is protected under copyright. These symbols serve as visual cues, representing your brand and its legal recognition.
To be recognized as a startup, it is crucial to obtain approval under the Startup India Scheme initiated by the Government of India. This recognition not only builds trust among customers but also allows your startup to benefit from various government initiatives.
Obtaining registrations such as GST, MSME, and ISO certification further enhances the credibility of your company. These governmental certifications and acknowledgements validate your business and help instil trust in your customers.
Building an "Aura" for your startup is vital for establishing trust, credibility, and recognition in the market. Incorporating your business, securing intellectual property rights, obtaining startup recognition, and acquiring relevant registrations contribute to building a strong aura. In the next part of this blog series, we will delve deeper into strategies to strengthen your startup's aura and discuss effective branding techniques.
14 Jul
To start a new business is easy, but to make it successful is difficult . So For success, choose the best." Be compliant and proactive from the beginning and choose NEUSOURCE as your guidance partner.
